The Rapid Evolution of the Mobile Game Publisher
If carriers are the tracks of the mobile games industry, then publishers are the train that drives the industry forward. However, the recent influx of big name companies onto the mobile scene (think EA and Microsoft), as well as the ever-fickle relationship between publishers and carriers, have put pure-play mobile-only game companies in a bit of a ‘kill or be killed’ position. With that in mind, we were eager to sit in and hear about what exactly The Rapid Evolution of the Mobile Game Publisher entails.
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