Moderator: Eric Goldberg
Panelists: Michael Chang, Jonathan Epstein, John Hadi, Gene Keenan, Roger Wood and Kristin McDonnell
Panel moderator Eric Goldberg promised that his Advertising and Sponsorship session was going to be a culture shock for GDC, and boy did he deliver; despite the poor reaction from both developers and our fellow mobile gaming media, this was perhaps the most relevant panel to take place this year at GDC Mobile.
Continue reading ‘GDC Panel: Advertising and Sponsorship’
Day 2 Keynote - Chris Early, Studio Manager, Microsoft Casual Games Group
Whew, just made it in time. Everyone seems a lot more relaxed than yesterday, and a lot more hungover (I guess they were partying with Trip too).
9:15 - Here we go. Once again we have conference chair Matthew Bellows straight talkin’ about the industry. We’re starting to perk up a little bit; the first stage of the industry was based on casual adoption, the second stage on carriers dropping the price of higher-end handsets. But that�s not enough - it would just be tv before cable (i.e. not reaching our full potential). Innovation from all sides is necessary to prevent this from happening.
Mobile Game Conference Day 1 Keynote
9:11- Just getting started here. One of the conference chairs, Eric Goldberg, is introducing the conference as one for insiders. Playing up the industry speakers that we’ll see in the next two days as well as the metrics will get on the mobile industry.
9:13 - He’s turned it over to Matthew Bellows, another conference co-chair. Repeating what Eric said: that this is a conference for people in the industry who want to dig deeper. The purpose of the conference is to help change the industry from a ‘we exist’ into a valid and creative medium.