“These people are biting our style guys.”
T-Mobile has learned a lot from the iPhone and it may be making some moves that are about to make other carriers punch themselves square in the jaw and wonder why they didn’t do something similar.
This fall, T-Mobile will be giving its mobile content purchasing system a complete overhaul. Customers will be able to download apps much in the same way that iTunes provies its apps. Rather than providing software to customers based on big corporate deals and handshakes, T-Mobile will be providing the apps based on an open community of developers.
With the new T-Mobile system, apps will be ranked based on popularity and the content discovery system will thus be greatly improved. This could be the end of the “Walled Garden” concept we’ve been talking about since the dawn of QuicklyBored.
It just didn’t seem fair that only iPhone users would have access to an open community of super-cool developers while other phone users were stuck in a text-based land where you downloaded based on whether or not the brand was familiar. Virtual beer drinking for WinMo? Hope so!
The only foreseeable issue with all of this is that since it’s a carrier, we’re dealing with a wide range of phones that can barely run Snake, let alone a sweet app like “I Am Rich”. Perhaps the new mobile content system will encourage people to upgrade their phones rather than stick to their Luddite ways.
T-Mobile confirms the report, but doesn’t provide any details: “T-Mobile is working with the industry to foster an open wireless services platform which will provide developers with the tools and information they need to make new, innovative experiences available to T-Mobile’s more than 31.5M customers,” the company says in a statement. “The devPartner Community site, which is in its alpha stage, is just a taste of what T-Mobile has in store and we encourage you to stay tuned for more details in the coming weeks.”
I’m so excited. Can’t you tell I’m excited? This is exciting!
[Via Silicon Alley Insider]