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Canadian minister on incoming SMS charges: “Tough luck”

Telus and Bell incoming messages

Jim Prentice, Canadian Minister of Industry, recently met up with execs from Telus and Bell to discuss the upcoming $.15 charges on incoming SMS messages. In the end, Prentice, who had previously had serious concerns over the move by carriers has since backpedalled, and is advising unsatisfied customers to find alternatives.

“Given these undertakings by Bell Mobility and Telus, I would encourage consumers dissatisfied with existing plans to seek alternatives. The telecommunications market in Canada is dynamic — choice is available,”

Like who, Rogers? A single alternative isn’t exactly what you’d call choice, let alone personify a dynamic market. To be honest, it’s hardly about finding good wireless rates in Canada anymore, it’s just about finding the one who will screw you over the least. If you’re as unhappy about this as we are, the NDP party is running a petition to fight the new SMS charges. Bell’s charges have already kicked in and Telus will commence the gouging on Aug. 24.

[Via BlackBerry Cool]

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