MobileIndustry.biz has posted an interview with Peter Jones and Gary Leach of Blade Interactive. The company is best known for World Championship Snooker, which will soon be hitting mobile phones courtesy if I-play.
The interview covers a variety of topics, including the company’s general philosophy, as well as their views on the mobile market. Here the discuss the reasons for entering the market:
MobileIndustry.biz: What’s the most attractive thing about the mobile market for Blade?Gary Leach: Well, it’s another platform for us to dominate snooker.
Peter Jones: We looked at the market because the technology was right and we also looked at the way that snooker and pool games sell very well on handheld consoles. It’s a bite size game that people can identify and get to grips with easily. It lends itself to the format so well. It’s an area we can dominate for a couple of reasons. One, because we have very strong licenses and two, because we have the technology and expertise. We’ve produced them on everything from PlayStation 3 right down to mobile.
Check the link above to read the full interview.