The mobile games blog has released its second company spotlight. This time Arjan spoke with Mobile Amusements. The interview is with a regular renaissance man Adrian Cummings who acts as CEO, head of coding, head of sales etc. of Mobile Amusements.
Arjan asks some good questions including: “What do you see as the biggest problem in the industry and how would you solve it?” Adrian responds:
“There seems to be a lot of content aggregators in this business all wanting a piece of the action which in turn confuses things greatly when publishing a title in terms of regions and territories allowed etc. Previously (years ago!), I would work with a games publisher and they would do the rest whereas now it is a case of dealing with many people just to get a title to global market for the consumer to eventually buy. Ultimately it is far too complex and I would love to see a shift to a simpler system of getting titles to global market with less people in the value chain taking a slice of the cash pie.”
At one point in the interview, Arjan brings up our favorite pot-stirring executive Karl Woods. Although avoiding the crack-cocaine reference we love to bring up, Arjan still poses the question of whether the model will work:
“Karl Woods recently said that consumers should get a free ride to persuade them for buying mobile games. How does this reflect to the business model within Mobile Amusements?”
The interview was an enjoyable read and I suggest you take a look at it here.