Mobileindusty.biz has released part 2 of their interview with Travis Boatman, EA’s executive producer.
According to Boatman, the mobile gaming market is being stagnated by poor quality games.
“If you’re just blindly buying games and you look on the carrier’s deck and you say ‘I’m going to give this game a try,’ but you have no idea of the quality and there are no screenshots or images, and you buy it and it’s a bad game, you’re going to say,’You know what, I’m not going to buy another mobile game.’ Consumers are not going to come back,” he stated.
“You definitely have to approach the mobile markets in a different way. Not only from a platform and technology perspective, but also from a demand perspective.”
If you would like to read the full interview, it can be read here.
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